DreamWorks sees global potential in Tibet Code

9 June 2013 20 h 33 min Comments Off

tibet

 (Xinhua, June 8, 2013) — Popular Chinese adventure novel series The Tibet Code will be turned into an animated film with the potential to become a global blockbuster, Jeffrey Katzenberg, CEO of DreamWorks Animation, has told Xinhua.

“I just think it’s a fantastic story. It could be for China, like the Indiana Jones and The Da Vinci Code films,” said Katzenberg on Friday on the sidelines of the ongoing 2013 Global Fortune Forum in southwest China’s city of Chengdu.

The film will be co-produced by Oriental DreamWorks, a Chinese company co-owned by DreamWorks, and the state-owned China Film Group.

In The Tibet Code, written by Chinese novelist He Ma, an expert on the Tibetan mastiff embarks on an epic journey searching for ancient Buddhist treasure in Tibet. The story also features animals of various species, pre-historical scenes and ancient Tibetan legends.

The Tibet Code series, 10 books in total, has sold over 10 million copies in China.

Having read the English translations, Katzenberg said, “The books themselves are not political. The movie shouldn’t be assumed to be controversial and political.”

Though he has never been to Tibet, Katzenberg said he and the creative team plan to visit the region in preparation for the film.

The 62-year-old is known for his sharp instinct in finding global hits. He created the Shrek franchise, whose five films have grossed more than 3.5 billion U.S. dollars across the world. The Kung Fu Panda franchise and The Croods are also global blockbusters.

Although China’s growing animation industry still faces a shortage of creative talent and a well-developed industrial chain, Katzenberg said, “I’m completely confident that there are talented kids here. If we give them the time and the tools and the mentorship to teach them, they will be great world-class animators. But it will take many years.”

A series of tie-ins between Hollywood and Chinese firms has been announced in recent years, trying to tap into China, now the world’s second-largest movie market after the United States.

DreamWorks has been expanding its presence here. In addition to The Tibet Code, it will co-produce Kung Fu Panda 3 with the Shanghai-based Oriental DreamWorks.

The two partners said previously that they will make up to three motion pictures per year. They also plan to invest over 20 billion yuan (3.1 billion U.S. dollars) to build an animation studio and an entertainment complex in Shanghai that will include theaters, restaurants and tourist attractions.

Related posts:

Comments are closed

Other News

  • China (mainland) film Brilliant future expected for Chinese cinema: interview

    Brilliant future expected for Chinese cinema: interview

    Jiang Wen (R), a well-known Chinese director, walks down the red carpet with his wife Zhou Yun at the opening ceremony of the 70th Venice Film Festival in Venice, Italy, Aug 29, 2013. [Photo / Xinhua] (Xinhua, 04 Sep, 2013)Chinese films have achieved over the past few years very positive results in terms of both quantity and quality, and will drive their technology-led development, 70th Venice Film Festival president Alberto Barbera told Xinhua in a recent exclusive interview. This venerable [...]

    Read more →
  • Breaking news China (mainland) film Cloudary extends script to movie industry

    Cloudary extends script to movie industry

    (chinadaily.com.cn, 26 Aug, 2013) Cloudary Corp – an online literature platform owned by interactive media giant Shanda Group – said on Friday that it reached a film script agreement with the Chinese movie firm Seven Stars Films. Seven Stars Films, a movie production and investment firm owned by Chinese media entrepreneu r Bruno Wu, will link Cloudary’s literature with the world’s movie industry. Wu, who is married to popular TV host Yang Lan, founded Seven Star Films in 2012. The [...]

    Read more →
  • Breaking news China (mainland) film China’s movie market booms with local content

    China’s movie market booms with local content

    ( Agencies, 23 Aug, 2013) In “American Dreams in China”, Cheng Dongqing is giving a lecture in an abandoned factory in Beijing . Snow falls through the damaged roof and a power cut sends students reaching for their flashlights. The movie , about how young Chinese in the 1990s tried every means to learn English so they could study overseas, is part of a boom in domestic productions that is outpacing foreign film s at the box office in China. [...]

    Read more →
  • Breaking news China (mainland) film Fast forward with film

    Fast forward with film

    (China Daily, 23 Aug, 2013) In the past year, Chinese films have galloped ahead like a dark horse, beating Hollywood imports. It is hardly surprising that most of these domestic hits are comedies. Comedy is mostly local. When Hollywood sent scouts to recover the secret formula, many of them reported that these Chinese movies were not particularly funny. Of course not. When you translate every line into English, you have lost much of the fun, leaving only a few sight [...]

    Read more →
  • Breaking news China (mainland) Digital Mobile game firms looking abroad

    Mobile game firms looking abroad

    (China Daily, 21 Aug, 2013) Intensifying domestic competition is driving Chinese mobile game developers into overseas markets, said Google Inc, owner of the world’s most used smartphone operating system. Japan and South Korea may become “sizeable” money-spinners for developers in China in the coming years, it added. “Tapping into South Korea and Japan makes sense for Chinese developers, because both countries have a large smartphone user base and high sales volume in the mobile gaming sector,” said Ben Zhang, China [...]

    Read more →
  • Breaking news China (mainland) tv PPTV denies buyout rumors

    PPTV denies buyout rumors

    (chinadaily.com.cn, 14 Aug, 2013) Online video provider PPTV has denied rumors it will be jointly acquired by e-commerce giant Alibaba Group Holding Ltd and Hunan Satellite TV. “We have noticed related media reports. PPTV is operating independently, well, and we have nothing to announce at present,” PPTV told China Daily on Wednesday. A report from IT industry portal 36kr.com said on Wednesday that the prospective deal is almost closed, with the transaction reaching $400 million. It cited venture capital sources [...]

    Read more →
  • Breaking news China (mainland) film Film industry needs long tail to grow

    Film industry needs long tail to grow

    (China Daily, 15 Aug, 2013) The domestic film market registered record half-yearly box office returns of 10.9 billion yuan ($1.77 billion) in the first six months of this year, up 35 percent year-on-year, and there have been excited voices saying that the Chinese film industry is about to boom in the international market. However, box office success is just part of the industry’s chain, and without the further development of licensed movie merchandising, the Chinese film industry is still in [...]

    Read more →
  • Breaking news China (mainland) Digital New WeChat game becoming painfully popular

    New WeChat game becoming painfully popular

    (chinadaily.com.cn, 15 Aug, 2013) A new mobile phone game on WeChat, a social network app in China, is proving so popular that it’s causing hand injuries for many Chinese users. The game, which was recently introduced to WeChat’s 400 million subscribers, allows users to compete online with their friends in aircraft battles. Within two hours after the release of the game on Aug 5, there were more than 180 million downloads. But Zou Cheng, an orthopedic doctor at Hangzhou First [...]

    Read more →