S. Korean film producers seek success in China

24 April 2013 10 h 10 min Comments Off


CJ Entertainment’s second South Korea-China joint-production film, A Wedding Invitation, was No. 1 at the Chinese box office in the first week of its release. The romance flick stars Eddie Peng and Bai Baihe.

(My Paper, Apr 23, 2013) CJ Entertainment’s latest Mandarin film topped the Chinese box office in the first week of its release, becoming the first South Korea-China joint-production film to gross 1 billion yuan (S$200 million) in the country.

A Wedding Invitation, directed by South Korean film-maker Oh Ki Hwan (Art Of Seduction, 2005), features Chinese stars Eddie Peng and Bai Baihe as the leads.

It tells the story of two former lovers who run into each other after being separated for five years. When they finally discover they still have feelings for each other, an unexpected misfortune occurs.

The film is the second South Korean-Chinese film co-produced by CJ, following its 2009 romantic comedy, Sophie’s Revenge, which starred Chinese actress Zhang Ziyi and South Korean actor So Ji Sub.

“We were involved in every aspect of A Wedding Invitation, from the very initial marketing research and pre-production,” said CJ spokesman Woo Ram.

“So, in a genuine sense, we could say that A Wedding Invitation is the first film we fully produced for the Chinese market.”

According to the producers, romantic comedy has been a favoured genre for Chinese moviegoers for many years. A Wedding Invitation, however, stays away from the rom-com genre.

CJ said it wanted to develop a “romance genre” that “follows Korean style” for the movie, while China Film Group, one of the biggest film distributors in China, is in charge of its distribution.

The South Korean government and movie-makers have been making efforts to break into the ever-booming Chinese film market.

In 2010, China became the world’s third-largest maker of movies, after the United States and India. It rolled out 558 feature- length commercial films in 2011, generating 2.4 trillion won (S$2.7 billion) in revenue.

The state-run Korean Film Council has been supporting South Korean-Chinese joint productions, as they are relatively easier to distribute in China, compared to exclusively South Korean-made films.

A number of co-production movies have been released in China in recent years, including South Korean film-maker Hur Jin Ho’s two romance films, A Good Rain Knows (2009) and Dangerous Liaisons (2012), and South Korean director Ahn Byeong Ki’s 2012 horror Bunshinsaba.

CJ said it is planning to release A Wedding Invitation in Hong Kong, Taiwan, Indonesia, Vietnam and Thailand from next month to June. The film’s Japanese and North American release will take place later this year, it said.

No release date has been confirmed for Singapore.

Related posts:

Comments are closed

Other News

  • China (mainland) film Brilliant future expected for Chinese cinema: interview

    Brilliant future expected for Chinese cinema: interview

    Jiang Wen (R), a well-known Chinese director, walks down the red carpet with his wife Zhou Yun at the opening ceremony of the 70th Venice Film Festival in Venice, Italy, Aug 29, 2013. [Photo / Xinhua] (Xinhua, 04 Sep, 2013)Chinese films have achieved over the past few years very positive results in terms of both quantity and quality, and will drive their technology-led development, 70th Venice Film Festival president Alberto Barbera told Xinhua in a recent exclusive interview. This venerable [...]

    Read more →
  • Breaking news China (mainland) film Cloudary extends script to movie industry

    Cloudary extends script to movie industry

    (chinadaily.com.cn, 26 Aug, 2013) Cloudary Corp – an online literature platform owned by interactive media giant Shanda Group – said on Friday that it reached a film script agreement with the Chinese movie firm Seven Stars Films. Seven Stars Films, a movie production and investment firm owned by Chinese media entrepreneu r Bruno Wu, will link Cloudary’s literature with the world’s movie industry. Wu, who is married to popular TV host Yang Lan, founded Seven Star Films in 2012. The [...]

    Read more →
  • Breaking news China (mainland) film China’s movie market booms with local content

    China’s movie market booms with local content

    ( Agencies, 23 Aug, 2013) In “American Dreams in China”, Cheng Dongqing is giving a lecture in an abandoned factory in Beijing . Snow falls through the damaged roof and a power cut sends students reaching for their flashlights. The movie , about how young Chinese in the 1990s tried every means to learn English so they could study overseas, is part of a boom in domestic productions that is outpacing foreign film s at the box office in China. [...]

    Read more →
  • Breaking news China (mainland) film Fast forward with film

    Fast forward with film

    (China Daily, 23 Aug, 2013) In the past year, Chinese films have galloped ahead like a dark horse, beating Hollywood imports. It is hardly surprising that most of these domestic hits are comedies. Comedy is mostly local. When Hollywood sent scouts to recover the secret formula, many of them reported that these Chinese movies were not particularly funny. Of course not. When you translate every line into English, you have lost much of the fun, leaving only a few sight [...]

    Read more →
  • Breaking news China (mainland) Digital Mobile game firms looking abroad

    Mobile game firms looking abroad

    (China Daily, 21 Aug, 2013) Intensifying domestic competition is driving Chinese mobile game developers into overseas markets, said Google Inc, owner of the world’s most used smartphone operating system. Japan and South Korea may become “sizeable” money-spinners for developers in China in the coming years, it added. “Tapping into South Korea and Japan makes sense for Chinese developers, because both countries have a large smartphone user base and high sales volume in the mobile gaming sector,” said Ben Zhang, China [...]

    Read more →
  • Breaking news China (mainland) tv PPTV denies buyout rumors

    PPTV denies buyout rumors

    (chinadaily.com.cn, 14 Aug, 2013) Online video provider PPTV has denied rumors it will be jointly acquired by e-commerce giant Alibaba Group Holding Ltd and Hunan Satellite TV. “We have noticed related media reports. PPTV is operating independently, well, and we have nothing to announce at present,” PPTV told China Daily on Wednesday. A report from IT industry portal 36kr.com said on Wednesday that the prospective deal is almost closed, with the transaction reaching $400 million. It cited venture capital sources [...]

    Read more →
  • Breaking news China (mainland) film Film industry needs long tail to grow

    Film industry needs long tail to grow

    (China Daily, 15 Aug, 2013) The domestic film market registered record half-yearly box office returns of 10.9 billion yuan ($1.77 billion) in the first six months of this year, up 35 percent year-on-year, and there have been excited voices saying that the Chinese film industry is about to boom in the international market. However, box office success is just part of the industry’s chain, and without the further development of licensed movie merchandising, the Chinese film industry is still in [...]

    Read more →
  • Breaking news China (mainland) Digital New WeChat game becoming painfully popular

    New WeChat game becoming painfully popular

    (chinadaily.com.cn, 15 Aug, 2013) A new mobile phone game on WeChat, a social network app in China, is proving so popular that it’s causing hand injuries for many Chinese users. The game, which was recently introduced to WeChat’s 400 million subscribers, allows users to compete online with their friends in aircraft battles. Within two hours after the release of the game on Aug 5, there were more than 180 million downloads. But Zou Cheng, an orthopedic doctor at Hangzhou First [...]

    Read more →