Singapore MediaCorp announces Content Innovation Fund (CIF)

27 June 2011 15 h 06 min 53 comments

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Singapore – June 27, 2011 – Singapore’s leading media company MediaCorp will be launching a $5 million Content Innovation Fund (CIF) to search for the best creative entertainment ideas and concepts across all its media platforms.

The three-year Fund will provide seed money to support the initial development stages for the selected projects which could be for any of MediaCorp’s range of media platforms spanning television, radio, print, movies and digital new media.

Mr Chang Long Jong, Deputy CEO, Television, MediaCorp says: “As the company with the most complete range of media platforms in Singapore, MediaCorp prides itself in delivering valued content to our consumers via our various outlets. With today’s changing demographics and media consumption habits and trends, we hope that this new CIF will provide another avenue for us to develop more innovative and refreshing content that will continue to engage and enthrall our audiences.”

CIF is open to all nationalities, individuals, groups or companies. The selected projects will receive a budget to develop the concept and production of pilots.

[The projects are intended for the local free-to-air television market, and can be made for television, radio, print, movies and digital new media, in any of the four main language channelsEach selected project can get up to S$50,000 for its concept and production development.

Submissions will be reviewed on a quarterly basis. The deadline for the first quarter's submission is July 29, 2011.]

For further information on participation, please visit mediacorp.sg/cif

SOURCE: MediaCorp (27/06/2011) 

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